Browsing: Martin Brown

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New Lynn wine website dominating the USA
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Above the American-style Lone Star steakhouse in New Lynn, Auckland, is a very Kiwi office that runs the most influential wine website in the United States. So, aside from feeding off the subliminal vibes of country music wafting up from the restaurant every day from 4.30pm, how did Wine Searcher get from suburban New Zealand to dominating the US online wine scene?

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Of euphemisms and domestic violence: February ORCA winners span the advertising continuum
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February was the last month of the ORCA year and two very different ads came out on top. BCG2’s Chris Long and freelancer Martin Brown took the win with the euphemism-heavy ‘Ridiculously Refined’ ad for Jesters Pies. While at the other end of the spectrum, Sarah Litwin-Schmid and Emily Drake from Saatchi & Saatchi took the Merit for their powerful ‘Jane’ ad for Women’s Refuge.