articles tagged 'Magazine Publishers Association'

Talent recognised on and off the page as Magazine Publishers Association announces awards finalists

  • Media
  • August 11, 2015
  • StopPress Team
Talent recognised on and off the page as Magazine Publishers Association announces awards finalists

Early this year, the MPA announced that it was making some big changes to its annual awards, with a new name, a few new categories and a new judging process. Those changes have led to an almost 40 percent increase in entry numbers and as far as the finalists go, Bauer is on top with 46, followed by Tangible Media with 25, Fairfax with 19 and Kowhai Media with 10.

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MPA shows off the speed of magazines

  • Print
  • March 13, 2015
  • StopPress Team
MPA shows off the speed of magazines

This morning, those in the industry were reminded that print isn't as slow as slow as what everyone suggests it is. Before any online publications released any information on the Axis Awards, the Magazine Publishers Association (MPA) had a specially printed magazine delivered to all the agencies that were in attendance. And, as an added bonus, the delivery also inlcuded a much-needed Red Bull.

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More data: MPA works with Nielsen to gauge magazine engagement levels

  • Data
  • February 27, 2015
  • Damien Venuto
More data: MPA works with Nielsen to gauge magazine engagement levels

The radio industry isn't alone in this bid to provide more accurate information to clients. Recently, the Magazine Publishers Association (MPA) announced the launch of a new Nielsen-provided methodology that quantifies the total audience potential (TAP) of a magazine by incorporating pick-ups into magazine reach and frequency schedules.

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voices

And another thing: yes, your bum does look big in that

  • And Another Thing ...
  • October 20, 2014
  • Paul Catmur
And another thing: yes, your bum does look big in that

Paul Catmur, the creative managing partner of Barnes, Catmur & Friends, shares his views on life, advertising and other annoyances, such as the unwillingness of the magazine industry to accept the unvarnished truth.

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Contenders revealed for revamped Magazine Awards

  • Publishing
  • September 12, 2013
  • Amanda Sachtleben
Contenders revealed for revamped Magazine Awards

The Magazine Publishers Association has selected the finalists for this year's Magazine Awards from 240 entries, up from 228 last year. Fairfax, Bauer Media Group and Tangible Media are well represented with 39, 36 and 30 finalist nods respectively.

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