Browsing: Listener

Movings & Shakings
Movings|Shakings: 7 June
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Rapp welcomes two (and says goodbye to Tribal), specualtion about the new MediaWorks board, another deputy ed for The Listener, APN hunts for new social media editor, Tamati Coffey returns to the nurturing bosom of TVNZ and Adam McGregor takes up some outdoor reins.

Movings & Shakings
Movings/Shakings: December 6
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DDB’s Dave Brady heads to Australia, Mark Addy joins GPY&R, The Listener appoints another deputy editor, Independent Liquor bolsters its marketing team, CAANZ DLG adds a few new digi-boffins, and Rhema Broadasting Group’s chief executive steps down. 

News
Listener website gets long-overdue overhaul, sticks with free content model
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APN has been focusing on upping the Herald’s game in the digital and mobile space of late, and it’s done a very good job, with a well-received and award-winning iPad App and mobile site and more on the way soon. As a result of this focus, some brands in its stable have been left behind in this regard and The Listener is a prime example of that. Well, now the website has been completely redesigned by the in-house team to bring it into the modern media era. But the advertiser-funded strategy remains—for the moment, at least. 

Opinion
The year in review: Friday O’Flaherty
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The indies weren’t just nipping at the heels of the big boys last year, they were occasionally biting off their legs. And, with many clients recognising that the big shops don’t have a monopoly on creativity or international quality work, a number of sizable accounts ended up in unexpected hands. Friday O’Flaherty, one of the all-powerful leaders of Running With Scissors, wields his mighty pen on 2010.

News
Chorus of trumpet blowing ensues after announcement of Qantas Media Awards
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It’s fairly standard practice for publishers to beat their editorial chests after the Qantas Media Awards are dished out. Of course, victory is always in the eye of the beholder (and, given the number of awards handed out and the size of the New Zealand market, there always seem to be plenty of beholders). But this year APN has nabbed the big ones: the Herald on Sunday was judged to be New Zealand’s Best Weekly and Best Overall newspaper for the second time in its five year history and The New Zealand Herald took the award as the country’s best daily newspaper. 

News
.99’s ‘Dear Listener’ named ad of the month. But does the competition promote the medium?
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The newspapers were the real winners of the May edition of the Newspaper Advertising Bureau’s (NAB) Ad of the Month competition after Air New Zealand’s chief executive Rob Fyfe, with the help of its agency .99, decided to take his grievances with the Listener public by producing a video and running a few full page print ads. And it just kept getting better for the papers when the Listener decided to follow suit, continuing the stoush with a few full-pagers of its own.

Opinion
Fyfe tits, Listener tats
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You get a feeling for the stories that will spark some debate on StopPress. And the story on Friday about Air New Zealand chief executive Rob Fyfe’s rather original response to an editorial that was featured in last week’s Listener was always going to be a bit of a doozy.

News
Put that in your Fyfe and smoke it
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The editorial in last week’s Listener, ‘Turbulence Ahead’, was based around Air New Zealand’s proposed trans-Tasman allegiance with Virgin Blue and how it seemed as though the national carrier was on its way to becoming a budget airline, which, according to the writer, contradicted the ‘premium carrier’ tag it was using in its marketing. Turns out chief executive Rob Fyfe was so incensed by the article that he felt the need to respond on camera in an effort to draw attention to the facts.

News
Radio ORCAs ordible orsumness
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Suave winners/cocktail crooners Matt Simpkins and Kelly Lovelock of DraftFCB

The August winner of The Radio Bureau’s ORCA award are Matt Simpkins and Kelly Lovelock of DraftFCB for their 70th anniversary humour spot for the NZ Listener. Have a listen here.

All monthly winners have a chance to …