Opinion
Praying at the altar of Sonny Bill
Sir Bob Jones says Sonny Bill Williams ‘seems to be an idiot adrift on a float of publicity.’ But Kaleb Francis thinks he’s an immensely physically talented individual—and a branding freak.
Browsing: Kaleb Francis
Opinion
The second screening process: how social TV is changing the game
Increasing uptake of portable devices, faster broadband speeds and the convenience factor while watching TV are all creating a perfect storm for advertisers. The challenge now is to embrace digital technology to create two-way conversations in what has previously been a one-way street.