articles tagged 'JustOne'

ANZ choses JustOne as a data-driven partner

  • Advertising
  • March 16, 2018
  • StopPress Team
ANZ choses JustOne as a data-driven partner

JustOne has been appointed by ANZ Bank to lead relationship marketing strategic projects across digital and direct channels.

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Movings|Shakings: 8 December

  • Movings/Shakings, brought to you by Marsden Inch
  • December 8, 2017
  • StopPress Team
Movings|Shakings: 8 December

Industry happenings at Spark, TVNZ, JustOne and 818.

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NZDM Awards: JustOne, FCB and Colenso BBDO lead the finalists

  • Awards
  • December 1, 2017
  • StopPress Team
NZDM Awards: JustOne, FCB and Colenso BBDO lead the finalists

The 2017 New Zealand Direct Marketing Award finalists have been announced and it's JustOne, FCB and Colenso BBDO that make the most appearances on the finalist list.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

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Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
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Beyond the Page 2018
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Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
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In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
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All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
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All our stories on the nation's two failed mergers in one place
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Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
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Marketing automation is tipped to eventually become the only way advertising is traded in the ...
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It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
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Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
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We sit down for a chat with industry leaders to find out what they're up ...

Genesis and Fly Buys team up to reward energy use

  • Advertising
  • May 15, 2017
  • StopPress Team
Genesis and Fly Buys team up to reward energy use

While conserving power and lowering bills is a message often pushed by power companies, Genesis Energy is pushing a different idea, via JustOne, after teaming up with Fly Buys to reward customers' power consumption.

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New Zealand Direct Marketing Awards: JustOne, Colenso BBDO, Chemistry Interaction and FCB lead the finalist pack

  • Awards
  • January 20, 2017
  • StopPress Team
New Zealand Direct Marketing Awards: JustOne, Colenso BBDO, Chemistry Interaction and FCB lead the finalist pack

With the finalists announced today, this year's edition of the Direct Marketing Awards will again see the nation's agencies slog it out on awards night for metal.

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voices

ITM lures builders into app with virtual reality competition

  • Advertsing
  • January 19, 2017
  • StopPress Team
ITM lures builders into app with virtual reality competition

Building supply specialist ITM has launched its new app by challenging builders to catch the biggest virtual fish in a VR ‘ITM Go Fish’ competition via JustOne.

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Year in Review: Ben Goodale, JustOne

  • Year in Review
  • January 6, 2017
  • StopPress Team
Year in Review: Ben Goodale, JustOne

Every year, StopPress asks players in the local industry for their reflections on the marketing year that was. Here's what Ben Goodale, managing director at JustOne, has to say.

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JustOne looks to solve clients' data woes through new offering

  • Data
  • December 9, 2016
  • StopPress Team
JustOne looks to solve clients' data woes through new offering

Despite all the hype surrounding targeted advertising, programmatic networks still serve inaccurate ads, based broadly on demographics rather than actual insights about consumers. Real, actionable and useful data remains something of a holy grail in the industry, and there's no shortage of players looking to get there. Among these data explorers is JustOne managing director Ben Goodale, who recently announced a new offering, called OneView, that aims to give clients access to the most useful data available to them.

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New Zealand Direct Marketing Awards: JustOne and Colenso BBDO / Proximity lead the finalists

  • Awards
  • December 1, 2016
  • StopPress Team
New Zealand Direct Marketing Awards: JustOne and Colenso BBDO / Proximity lead the finalists

As celebrations kick off for the silly season, the New Zealand Direct Marketing Awards have added reason to toast with the announcement of its finalists for next year’s event.

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NZDM Awards: Saatchi and ASB nab supreme, JustOne/.99 claims biggest haul, Foodstuffs crowned direct marketing organisation of the year

  • Awards
  • February 26, 2016
  • Damien Venuto
NZDM Awards: Saatchi and ASB nab supreme, JustOne/.99 claims biggest haul, Foodstuffs crowned direct marketing organisation of the year
Saatchi & Saatchi NZ

Every year, with the growing prominence of data, the skills used in direct marketing to target specific segments with personalised messaging becomes more important to marketers. For this reason, direct marketing is shifting from the fringes, where it existed as uncool but necessary, to play a key role in the industry. And as was indicated by the creativity on show at this year’s edition at the annual New Zealand Direct Marketing Awards, the industry is also doing a good job at improving its cool factor.

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Sweet and sour: .99 wins U20 FIFA World Cup account, but also confirms staff cuts

  • Advertising
  • May 15, 2014
  • Damien Venuto
Sweet and sour: .99 wins U20 FIFA World Cup account, but also confirms staff cuts

StopPress understands that .99 has won the FIFA U20 World Cup account after a competitive pitch that involved what is thought to have been four agencies. But it isn't all good news at the agency at the moment. It has also been confirmed that .99, like its fellow Clemenger-owned agency Colenso BBDO, is currently in the process of letting some staff members go. PLUS: TVNZ wins rights to broadcast 22 games during for the 2014 FIFA World Cup.

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