articles tagged 'Josh Moore'

Horse's Mouth: Josh Moore, Y&R NZ

  • Horse's Mouth
  • June 6, 2017
  • StopPress Team
Horse's Mouth: Josh Moore, Y&R NZ

Earlier this year, Josh Moore told NZ Marketing the Effies were among the most important advertising shows in the world. Now, Y&R NZ has nabbed itself a Grand Effie at the 2017 North American Effie Awards for 'The McWhopper Proposal'. We revisit that interview to hear his thoughts on whether or not clients care about awards, and which of those awards actually matter.

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Burger King and Y&R NZ engage in a bit of peaceful extortion, challenge McDonald's to put down its spatula and back the McWhopper

  • Marketing
  • August 27, 2015
  • Ben Fahy
Burger King and Y&R NZ engage in a bit of peaceful extortion, challenge McDonald's to put down its spatula and back the McWhopper

Co-branding is fairly common practice in marketing and it pretty much always involves complementary brands, rather than direct competitors. But Burger King global and Y&R NZ are taking the idea of co-opetition much further and challenging McDonald’s to celebrate Peace Day by asking it to join forces and create the McWhopper.

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Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
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Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Land Rover and Y&R's story of love found, lost, restored and reunited dishes up a dose of the feels, gains international attention

  • Marketing
  • February 16, 2015
  • Ben Fahy
Land Rover and Y&R's story of love found, lost, restored and reunited dishes up a dose of the feels, gains international attention

Car brands love stunts, as evidenced by this cracker from Ford in the US. And car brands also love restoring old models/pimping out new ones, as evidenced by Holden's 60th campaign and the bespoke Toyota Hiluxes created for Willie Apiata and Matt Watson. But Land Rover New Zealand and Y&R NZ have combined the two in a clever campaign that has brought joy to the hearts of many—and presumably some jealously to the hearts of those who wish it had happened to them. And there's a special connection, as one of the recipients, Will Radford, is my tin-arse brother in law.

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voices

James Hurman's Y&R NZ stint set to end

  • Movings/Shakings, brought to you by Marsden Inch
  • March 5, 2014
  • Damien Venuto
James Hurman's Y&R NZ stint set to end

After serving as the managing director of Y&R NZ for fewer than two years, James Hurman is set to bid farewell to the agency.

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Hale to the Y&R chief

  • Advertising
  • June 18, 2013
  • Ben Fahy
Hale to the Y&R chief

Y&R New Zealand got some good news today when it found out it had won a bronze lion at Cannes for the MetService's Weather to Wake app. And it's got some more good news to announce: the appointment of experienced advertising campaigner Abbe Hale as general manager.

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Y&R's digital kickstart

  • Digital
  • March 26, 2013
  • StopPress Team
Y&R's digital kickstart

A couple of weeks back, Y&R held one of its Digital Kickstart breakfasts featuring executive creative director Josh Moore, new executive digital producer Bruce Murray, InMobi's Mark Copplestone and the chairman of global digital agency network VML and Y&R's global chief digital officer Matt Anthony, who looked at where the world of digital is going and how New Zealand marketers can learn from the best digital strategy and creative work globally.

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Movings/Shakings: 11 March

  • movingsshakings
  • March 11, 2013
  • StopPress Team
Movings/Shakings: 11 March

ZO completes its management team, Clems chief financial officer heads for the rum, Y&R adds to its digital chops, Air New Zealand puts even more emphasis on the customer experience, Dita De Boni heads to PR, The Pond adds a digital heavyweight, Commando gets one back, Southern PR bolsters the line-up, On the Grill takes biscuit and Linda Clark returns to TV.

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Movings/Shakings: 31 January

  • movingsshakings
  • January 31, 2013
  • StopPress Team
Movings/Shakings: 31 January

Admission grows like topsy, Fuse gets a Christmas present, Oddbird takes flight, Firebrand joins the Salt stable, Komli signs up The Economist, Josh Moore, Philip Andrew and Dave King get jury nods, Matt Palmer joins The Feds and Lance Kelleher re-signs with 8com.

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The Year in Review: James Hurman and Josh Moore

  • Year in Review brought to you by Marsden Inch
  • December 10, 2012
  • StopPress Team
The Year in Review: James Hurman and Josh Moore

With some quality work, a fresh management team, an amazing new office in the Cityworks Depot in central Auckland and an almost but not quite moment in the recent Genesis pitch, a few agencies might be looking over their shoulder at Y&R next year. James Hurman and Josh Moore go for a hoon on 2012.

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Y&R files for Fairfax divorce

  • Advertising
  • September 4, 2012
  • Ben Fahy
Y&R files for Fairfax divorce

A few months back, .99 was awarded the Sunday Star Times business after a competitive pitch that involved Simpatico and Y&R Auckland. But that decision doesn't seem to have gone down too well with Y&R, which has decided to resign the Fairfax Network trade account it held.

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Annnnnnd action: Y&R pushes play on new Quickflix campaign

  • Advertising
  • August 14, 2012
  • Ben Fahy
Annnnnnd action: Y&R pushes play on new Quickflix campaign

There's been plenty of action at Y&R recently, with Jon Ramage departing and James Hurman cutting short his OE to join executive creative director Josh Moore at the top table alongside non-executive director Ross Goldsack. It also won the the ASX-listed Quickflix business for Australia and New Zealand in March and, with the help of Finch, it's just launched a campaign starring two aspiring actors/film buffs discussing the merits of the streaming service between takes.

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Prodigal planner returns from the Orient for senior Y&R role

  • Advertising
  • August 6, 2012
  • Ben Fahy
Prodigal planner returns from the Orient for senior Y&R role

When Colenso BBDO’s head of planning James Hurman decided to expand his horizons and take a role as planning partner at Ogilvy Shangahi, he said he’d probably be back in the homeland eventually. But he's returned much sooner than expected, with the bearded one cutting short his OE to take up the role of managing director at Y&R, where he will be working alongside one of his old cohorts Josh Moore.

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