articles tagged 'James Hurman'

Yo ho ho and a bottle of multi-million dollar rum: marketing lessons from Stolen Spirits' big sale

  • Marketing
  • November 20, 2015
  • Ben Fahy
Yo ho ho and a bottle of multi-million dollar rum: marketing lessons from Stolen Spirits' big sale

Humans love a good origin story. And, in the business world, the power of the overnight success narrative often means the extremely difficult period of starting and growing a business is conveniently overlooked in the mythology. The latest Kiwi business to join that club is Stolen Spirits, which was started around five years ago in a bedroom in Mt Eden and this week sold a controlling interest to US company Liquid Asset Brands and Spirits Investment Partners for $21 million. And it's another great example of a Kiwi business that has understood the power of marketing to create a huge amount of value in a short amount of time.

Read more

Should Auckland have a creative director?

  • Creativity
  • December 12, 2014
  • Damien Venuto
Should Auckland have a creative director?

Yesterday, at the Auckland War Memorial Museum, the Committee for Auckland announced some of the key findings that have been compiled in its latest report called ‘Auckland as a Creative City’. The principle theme delivered during the breakfast event was that “Auckland needs an over-arching strategy to unlock the potential of its creative sectors and grow the economy to make the city more globally competitive.”

Read more

Movings/Shakings: 8 August

  • Movings/Shakings, brought to you by Marsden Inch
  • August 8, 2014
  • StopPress Team
Movings/Shakings: 8 August

Industry happenings at Springload, DesignWorks, NBR, MediaWorks, The Muesli Hub, GrabOne and Spikes Asia.

Read more

What 'New Auckland' means for marketers

  • Opinion
  • July 4, 2014
  • James Hurman
What 'New Auckland' means for marketers

Inspired by a conversation with Al Brown on the new-found optimisim surrounding Auckland, James Hurman set out to discover why people were feeling so good about the city. Then, after speaking to 50 leading Aucklanders, he compiled a report that aims to create a shared understanding of ‘New Auckland’. These are some of the main insights.

Read more

Horse’s Mouth: James Hurman

  • Horse's Mouth
  • May 6, 2014
  • Ben Fahy
Horse’s Mouth: James Hurman

After a couple of years as managing director at Y&R NZ, James Hurman has taken the best bits from his life in advertising and started up an innovation consultancy called Previously Unavailable that aims to help Kiwi companies create better products and services. So why did he do it and what will he be doing?

Read more

James Hurman's Y&R NZ stint set to end

  • Movings/Shakings, brought to you by Marsden Inch
  • March 5, 2014
  • Damien Venuto
James Hurman's Y&R NZ stint set to end

After serving as the managing director of Y&R NZ for fewer than two years, James Hurman is set to bid farewell to the agency.

Read more

Lost in translation

  • PopPress
  • January 16, 2014
  • StopPress Team
Lost in translation

Back in 1964, sci-fi writer and biochemistry professor Isaac Asimov wrote an article for The New York Times predicting what life might be like in 2014. He got a few things right (although he was off in other areas, but humans do tend to remember the hits and overlook the many misses of futurists and psychics, something often known as the Jeane Dixon effect). And while there's no doubt we live in a remarkable age, filled with an array of remarkable innovations designed to make our lives easier, we're still obviously a long way from cracking the audio-to-text puzzle, as this transcript of an interview Vincent Heeringa recently gave to James Hurman that was converted by an automated online service attests.

Read more

'Good to great to good': the 2013 Cases for Creativity

  • Advertising
  • January 14, 2014
  • James Hurman
'Good to great to good': the 2013 Cases for Creativity

This new year we’ve again gathered together a family of campaigns that represent something of a high water mark of achievement in our industry. To be judged Gold at Cannes and then Gold at the Effies is evidence of an advertising idea that is beyond reproach, both in terms of the commercial or behavioural impact it creates for its client and the way it moves our industry forward through sheer imagination and innovation. And in 2013, 12 campaigns achieved this remarkable distinction.

Read more
topics
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the ...
Up Country
Up Country
In conjunction with News Works, the Up Country ...
Future Tense
Future Tense
In a new series, StopPress talks to a ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, ...

The Year in Review: James Hurman

  • Year in Review brought to you by Marsden Inch
  • January 13, 2014
  • StopPress Team
The Year in Review: James Hurman

James Hurman has been in the Y&R hotseat since mid 2012. And there's been plenty of change since he arrived, with a swanky new office, a number of big hires and, after a few unsuccessful pitches, some wins with the Co-op Bank, Westfield and Interislander last year. Here he is having his way with 2013.

Read more

Lorde, Lionel and lookalikes—UPDATED

  • PopPress
  • October 15, 2013
  • StopPress Team
Lorde, Lionel and lookalikes—UPDATED

We're big fans of doppelgangers here at StopPress. And while there's been a lot of talk about Lorde's Royals featuring in Samsung's new ad, 'The Developer', no-one's mentioned the important fact that Lionel Messi is a dead (but beardless) ringer for Y&R NZ's managing director James Hurman.

Read more

Movings/Shakings: 9 August

  • Movings/Shakings, brought to you by Marsden Inch
  • August 9, 2013
  • StopPress Team
Movings/Shakings: 9 August

Another senior hire for Y&R, another big scalp for the Radio Network, a rare expansion at MediaWorks, more volume for Volom and a fashion expert for Pead.

Read more

Hale to the Y&R chief

  • Advertising
  • June 18, 2013
  • Ben Fahy
Hale to the Y&R chief

Y&R New Zealand got some good news today when it found out it had won a bronze lion at Cannes for the MetService's Weather to Wake app. And it's got some more good news to announce: the appointment of experienced advertising campaigner Abbe Hale as general manager.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at 09 966-0998 to advertise in StopPress.

View Media Kit