Browsing: internet

News
All hail the internet
By

Today marks 25 years since the internet went public, and Facebook is acknowledging this slice of history, which completely changed the world as we know it, by drawing attention to the day on newsfeeds world wide. A perusal of the social media activity around the day reveals some pretty great throwback posts. Here’s a few of our favourites from Facebook.

News
The oracle has spoken: cherry-picking the best bits from Mary Meeker’s latest internet trends report
By

Mary Meeker, a venture capitalist from Kleiner Perkins Caufield & Byers, has gained a reputation as something of a tech oracle as a result of her famed Internet Trend Reports. She has been sharing educated views and revealing data on how technology is changing the world, transforming markets and offering new business opportunities since 2001. And here are some of our favourite slides from this year’s presentation.

News
Lightbox CEO Kym Niblock on giving customers choice
By

The competition for content is heating up. Customers don’t want one service, they want choices that fit the type of household they are and the individual tastes in their household. Kym Niblock talks about making sure people choose Lightbox from a suite of video-on-demand services.

News
Bigpipe continues to trumpet its speed, but is this still a point of difference?
By

For many, choosing an internet service provider (ISP) is about ensuring streaming will not be interrupted by buffering. And to help consumers make their decision, Netflix releases a monthly ISP leaderboard that tracks how the various providers are performing in the local market. However, as the numbers indicate, the difference between the top six players isn’t all that significant. In fact, the average users should be able stream quite comfortably regardless of which provider they use. So, we ask Bigpipe’s Oliver Smith why his ISP continues to focus on speed in its marketing.

News
Eating media lunch? How Kiwi companies have responded to Facebook’s Instant Articles
By

Facebook has become a hugely important traffic source for many publishers. And last week Facebook announced the launch of a new feature called Instant Articles, which allows users to view articles from other websites (particularly enhancing mobile experience) without leaving the site. This is hoped to make for a faster loading time, more data about what users like to consume and therefore an enhanced overall user experience. And there are also benefits for the publishers. It’s very early days for the scheme, but we thought we’d find out a bit about the initiative and whether New Zealand’s main media outfits are keen on the idea.

News
Sky gives ‘come with us’ microsite a facelift, promises to wow with Spritz technology
By

Sky has given its ‘come with us’ microsite a facelift by introducing an interactive browsing feature that takes the visitor on a short promotional journey through the programming currently on offer to subscribers. PLUS: The broadcaster has also announced a partnership with Boston-based, text-streaming company Spritz, which recently unveiled technology that allows viewers to read text on screens one word at a time without having to move from word to word or around the page.

Opinion
The ABCs of gTLDs
By

New top level domains are a unique opportunity to register an address that aligns perfectly with a brand or company’s personality. But we’ll have to wait and see if the release of the domains will be a land grab or an insurance policy for brand IP, says Anthony Gardiner.

News
Dot kiwi URL flies as top-level domain name
By

New Zealand companies looking for a slice of that sweet, sweet Kiwiana can now show off their Zillund-ness with a .kiwi internet domain name. For instance idealog.kiwi instead of idealog.co.nz. The generic top-level domain (gTLD) has been given approval by the world wide web naming authority ICANN.

News
Online time is on social media’s side
By

As everyone knows, the internet is a wonderful thing to waste time on and social media is often singled out as the biggest cause of this timewastery. Now comScore’s Media Metrix service has delivered some local proof, with its recent study on internet usage in New Zealand showing social networking is the most popular online activity, accounting for one of every five minutes spent online in May.

News
It’s business time—and it’s increasingly done online
By

The MYOB Business Monitor Internet survey of more than 1000 local businesses of various sizes across New Zealand examines the wide-ranging ways businesses now use the internet. And, according to latest results, the biggest e-transformation the digital world has led to is in where Kiwi businesses now choose to advertise. 

News
To infinity and beyond: e-savvy young’uns peer into crystal ball
By

Back in 1989, the first threads of the World Wide Web were woven at Waikato and Victoria Universities via a router from NASA. And, for an exorbitant $5500 a month, educational institutions in New Zealand could link to the rest of the world. The first 21 years have been chronicled by Down to the Wire, a fascinating archive of our digital history made up of interviews with media experts, techsperts and commentators. And now it’s time to look at the future, launching a competition called 20:20 Foresight that asks all students and graduates aged 17 to 25 to send in their mind-boggling visions of the internet in the year 2020.

News
The internet: it’s popular
By

In case you hadn’t noticed, that digital internet thingee has become relatively popular of late. And the second bi-annual survey by AUT’s institute for culture, discourse and communication (ICDC), along with a few other esteemed research outfits, have offered up a range of percentages to prove it. 

News
Looking for that perfect Christmas gift?
By

Thanks Handjob! You’re the perfect stocking stuffer! Or, for a slightly less risqué gift, how about a marketing action figure.

Banana smoothie spoofery pokes fun at condescending Westpac animation.

Bodacious boogie-boarding sensation Vincent Heeringa: the early years.

What exactly is the …