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Google tops Ipsos list of New Zealand’s most influential brands, DoC and Consumer NZ surprise packages
Humans love a good list. And research companies love putting them together. So, for the first time, Ipsos has put New Zealand brands under the spotlight of its Influence Index. And among the usual suspects from here and around the world, there were a couple of bolters, with the Department of Conservation and Consumer NZ featuring in the top 15.