Who’s it for: Fresh ‘n Fruity by Colenso BBDO and Robber’s Dog
Why we like it: Perhaps inspired by the stirring renditions of classic advertising tunes at BOTAB last week, Fresh ‘n Fruity and Colenso decided to take it old school and enlisted the help of …
Child birth can be a brutal, primal and rather harrowing experience, especially for the men. But it’s also beautiful. And, for the first time in Australia, an ad for newly rebranded fertility clinic Genea that was shot by Kiwi director Zia Mandviwalla from Curious Film and features an original score by composer Don McGlashan, has shown a real birth as part of a commercial.