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When colonialism meets commercialism: Sky and ANZ aim to spark interest in the Commonwealth Games—UPDATED
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There’s no better way to celebrate centuries of oppressive colonialism than with a series of sporting contests. Thankfully, we’ve got the Commonwealth Games for that. And while they might not be quite as prestigious (or popular) as the Olympics, official broadcaster Sky TV and NZ Olympic Committee sponsor ANZ are doing all they can to draw attention to the upcoming Glasgow games.