Wellington is counting down to Christmas with a colourful instalment of Wellington Regional Economic Development Agency's (WREDA) annual Wellington Advent Calendar by four local artists and DNA.
Marketing, advertising & media intelligence
With the countdown to Christmas well underway, TSB is exploring what makes the best present and it seems family and friends come out on top.
To help Santa take requests for Kiwi kids’ wish lists, Spark, with Colenso BBDO and PHD, has brought in a group of retirees to man the Santaline.
DDB planner Annika Fyfe compares the UK winter festive season to New Zealand's summer holiday to see how local advertisers can tap into the emotions of consumers.
Air New Zealand is poking a bit of fun at the struggles people sometimes have in understanding the New Zealand accent.
Greenpeace is getting into the Christmas Spirit with a spoof of a Coca-Cola Christmas ad. But, not all is as happy as it appears.
Pak'nSave has launched its new ‘Fridgemas’ campaign via FCB.
This week New World, Arnott's, Briscoes and Kiwiplates show us how it's done.
It’s not Christmas until New World’s heart-warming Noel character makes an appearance, and this year he’s back to confuse more children, and even the police, in a madcap journey by 99.
To reveal its Christmas coffee collection, the coffee brand brought in artist Andrew J. Steel to create a street-art style mural.
In lieu of a Year in Review, Contagion managing director Dean Taylor looks at the young YouTube stars influencing toddlers' Christmas wish lists.
Wellington's digital advent calendar returns to give a new view of the city and promote local business
As we start the lead up to Christmas with a daily chocolate treat, Wellington Regional Economic Development Agency (WREDA) has launched the seventh edition of the Wondrous Wellington Advent Calendar, counting down the days till Santa arrives with a 360-degree view of the city.
Put German supermarket chain Edeka’s latest Christmas TVC on mute and you would think it was like any other, but a clever voice over from mother and father figures creates a new opinion on Christmas.
Pengiun Random House hopes to take the stress out of gift-giving this Christmas, with a ‘Gift that comes alive’ campaign via its in-house team.
Halloween and Guy Fawkes have been and gone, marking the time to get into the Christmas spirit with in-store carols and themed campaigns. And getting in early is The Warehouse with a new spot by DDB that builds on the ‘Bargain Feeling’ brand campaign released around a year ago.