articles tagged 'Chorus'

Saatchi & Saatchi and Starcom pick up Chorus account

  • Advertising
  • March 20, 2017
  • StopPress Team
Saatchi & Saatchi and Starcom pick up Chorus account

Saatchi & Saatchi and Starcom New Zealand have been appointed by Chorus as its new creative and media agencies, following a competitive pitch that began at the end of 2016. The win sees incumbent agency Contagion hand over the account.

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Collect your own (magazine)! Get the good oil on the best in the business with NZ Marketing's awards special

  • Gratuitous self-promotion
  • September 4, 2015
  • StopPress Team
Collect your own (magazine)! Get the good oil on the best in the business with NZ Marketing's awards special

The country's best marketing thinking and execution was recognised last week at the TVNZ-NZ Marketing Awards. All subscribers to NZ Marketing magazine should have received their personalised copy of the latest edition (and hopefully popped out the perforated 'collectables' featured on the cover). Inside you can find out why Jules Lloyd-Jones, Sam Forrest, Theresa Gattung, Chorus, Data Insight, Douglas Pharmaceuticals, Farmers Trading Company, Health Promotion Agency, Independent Liquor, Land Rover New Zealand, MediaWorks, Mitre 10, New Zealand Automobile Association, World Vision, Refresh Renovations, Sky City Auckland, Slingshot, Tait Communications and Westpac/Air New Zealand were victorious. And these case studies offer marketers of all stripes plenty of lessons worth replicating.

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Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...

Might and magic: Chorus' Gigatown reigns supreme at TVNZ-NZ Marketing Awards, Foodstuffs' Jules Lloyd-Jones takes top individual honour

  • TVNZ-NZ Marketing Awards
  • August 27, 2015
  • StopPress Team
Might and magic: Chorus' Gigatown reigns supreme at TVNZ-NZ Marketing Awards, Foodstuffs' Jules Lloyd-Jones takes top individual honour

Almost 800 people filled The Great Room at The Langham last night to celebrate the best in the marketing business at the 24th TVNZ-NZ Marketing Awards. And Chorus’ Gigatown campaign, which effectively informed Kiwis about UFB, drove interest in the economic and social benefits it could offer and generated millions of dollars of media value for the brand, took the big one, with Jules Lloyd-Jones from Foodstuffs named as the marketer of the year.

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The fight against buffering: a look at the rollout of ultra-fast broadband

  • Telecommunications
  • May 15, 2015
  • Holly Bagge
The fight against buffering: a look at the rollout of ultra-fast broadband

Not too long ago the high-pitched robotic noises of a modem connecting served as our only gateway to an online world that was typified by webpages that slowly lagged into existence. Over time, the lag has reduced and ongoing roll out ultra-fast broadband (UFB) holds the promise of snuffing it out entirely. StopPress chats to a few industry players about why the roll out of ultra-fast broadband is important for Kiwi consumers.

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The curtain falls on Gigatown campaign

  • Marketing
  • November 21, 2014
  • Jessy Edwards
The curtain falls on Gigatown campaign

After thirteen months and 5.95 million tweets, the Chorus Gigatown campaign is now playing its closing scenes, and there can only be one winner. Next Wednesday the long-awaited Gigatown victor will be announced.

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Socialize showcases the possibilites of fast broadband

  • Online
  • February 26, 2014
  • Amanda Sachtleben
Socialize showcases the possibilites of fast broadband

Socialize Media has created a new site, The Big Upgrade, aimed at showing off what Kiwis can do with ultrafast broadband. It's created its first set of online videos and launched the site across a number of social media channels.

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Pity the fools who aren't down with Gigatown

  • PopPress
  • November 7, 2013
  • StopPress Team
Pity the fools who aren't down with Gigatown

Gigatowners trying to be crowned the winners of Chorus' initiative to grant speedy internet to one lucky region are showing their creative sides as the competition hots up. The contest got its first meme recently with nice casting of The A-Team hero Mr T.

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As Telecom does the splits, K-Rob's role goes up in the air and agency vultures begin circling

  • Advertising
  • July 27, 2011
  • Ben Fahy
As Telecom does the splits, K-Rob's role goes up in the air and agency vultures begin circling

Telecom and the MED released a document on Tuesday about its plan to 'demerge' and split into two separate entities—the network division Chorus and the retail arm at this stage colloquially known as the 'New Telecom'—as part of the conditions imposed by the government after its successful bid to build the Ultra Fast Broadband network. And the split, which still requires shareholder and bondholder approval, has led to a fresh round of speculation that it could be a catalyst for changes to its agency roster and might spell the end of Kevin Roberts' position on the Telecom board.

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Ads@6: 20 - 26 May

  • Ads @ 6
  • May 28, 2010
  • StopPress Team
Ads@6: 20 - 26 May

This week on Ads@6, the exquisitely uncomfortable guys at Fresh Up keep on delivering, Intanza offer a rather compelling reason to get the flu jab, the BNZ indulge in some blatant 80s-style heartstring tugging  and Continental give us every girl’s worst nightmare. Plus, more Rhys Darby!

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