Browsing: Charlie McKay

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Taste magazine relaunches, aims for a bite at the zeitgeist
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It ain’t easy being a magazine in the digital age. Being a food magazine in what has become a very crowded market in New Zealand is even tougher. ACP’s Taste magazine didn’t fare too well in the most recent circulation and readership results and in a bid to position itself in a unique space against the competition, it has been at the centre of an editorial and design overhaul. The relaunched issue went out to the masses this month but is still very much a work in progress.