News
TVCs of the Week: 16 October
A triple whammy for Saatchi & Saatchi this week, with Big Ben and the Auckland Philharmonia getting in behind.
A triple whammy for Saatchi & Saatchi this week, with Big Ben and the Auckland Philharmonia getting in behind.
They say honesty is the best policy. And George Weston Foods has taken that advice onboard in a new campaign for Big Ben pies by Assignment Group that aims to dispel a few meat and pastry related myths—and, of course, sell a few more pies. And it’s done it in an entertainingly masculine style that should appeal to the pie-loving community.