Whittaker’s and Assignment Group are marking New Zealand Music Month by joining forces with up-and-coming local musician/songwriter Jasmine Balmer to create an edible chocolate record.
Marketing, advertising & media intelligence
Brewers Association of NZ enlists famous local boozers to push the real beauty of beer, but is it another example of 'fake transparency'? - UPDATED
The Advertising Standards Authority has ruled that the ‘Beer The Beautiful Truth’ campaign is not misleading. However, the ASA has partially upheld one element of the complaint, ruling that Olympic gold medalist rower Eric Murray was a ‘hero of the young’ with special appeal to minors.
The pre-Christmas and summer-themed campaigns meant Colmar Brunton was spoiled for choice when determining the winner of the Ad Impact Award for November but above all, it was Farmers’ ‘Secret Santa’ by FCB that stood out.
Dulux and Assignment Group had a lesson in te reo Māori after facing criticism for mispronouncing place names in a new 'Dulux Colours of New Zealand' campaign before re-recording it.
Raise a glass for Dulux, Rebel Sport, Rodney Wayne, New Zealand Transport Agency and Blunt Umbrellas.
Kiwibank is embracing the changes taking place across the industry as it takes its lead creative agency off retainer from 1 August. This is according to Kiwibank general manager of marketing and communications Regan Savage, who says the shift is necessary at a time when it has become increasingly difficult to rely on a single provider to deliver across all available channels.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
Whittaker’s has unveiled a new Destinations range in a star-studded video featuring Nigella Lawson and comedians turned chocolate enthusiasts Stephen Fry, Joanna Lumley and Bill Bailey.
Assignment group managing partner Martin Yeoman and creative director Jamie Hitchcock have confirmed that they're establishing their own communications company called The Enthusiasts.
Joining the digital and data dots: JustOne is driving success by solving business problems with specialisation
Kiwibank is continuing to shed light on the importance of choosing a local bank, with the roll-out of a new 'It's ours, is it yours?' TVC, via Assignment Group, as well as a content marketing pop-up on The Spinoff.
Earlier this year Trade Me released its new logo featuring a made-over Kevin the Kiwi and now, its released a video showing how the new look came to be.
Kiwibank has turned up the cute in its latest campaign, by Assignment Group, featuring young ones sharing their thoughts on money.
Hello (again) chocolate lovers: Nigella comes back to promote Whittaker’s latest four artisan flavours
Whittaker’s has released a campaign via Assignment Group to promote the newest additions to its artisan range, and it’s brought back its brand mascot Nigella Lawson.
Kiwibank has launched a new campaign challenging Kiwis to look at their future selves in a bid to encourage them to act before it's too late.