articles tagged 'Apple'
topics
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...
voices

Apple's creative director Andrew McKechnie on a nomadic childhood, breaking into the US and creative inspiration

  • Design
  • March 22, 2016
  • Jonathan Cotton
Apple's creative director Andrew McKechnie on a nomadic childhood, breaking into the US and creative inspiration

Apple has long been considered a design genius, associated with powerful yet simple product and packaging design, innovation, and of course for drawing ridiculously long queues after every new iPhone launch. As part of Idealog's AUT Alumni Profiles, Jonathan Cotton caught up with one of the people responsible, Apple creative director Andrew McKechnie, to talk about his past at Y&R and DDB in New York, to ending up in charge of a 60-strong team.

Read more

The incredible shrinking queue

  • Opinion
  • September 25, 2015
  • Henry Oliver
 The incredible shrinking queue

Having recently had himself 3D-printed as part of Spark's promotional push for the release of the iPhone 6, Henry Oliver looks at whether the concept of queuing for readily available items might soon become a thing of the past.

Read more

Grin and wear it

  • PopPress
  • April 28, 2015
  • StopPress Team
Grin and wear it

The Apple Watch has, as expected, created plenty of chatter. And it's now launched three TV ads showcasing what it can do—and, perhaps unintentionally, what it can stop.

Read more

I watch: a look at the data harvesters

  • Opinion
  • April 1, 2015
  • Keith Pinney
I watch: a look at the data harvesters

FCB senior planner Keith Pinney looks at how electronic giants are harvesting our data while keeping one eye on the future in preparation for a time when the ones and zeroes we voluntarily relinquish become incredibly valuable.

Read more

It's the song that counts

  • PopPress
  • December 16, 2014
  • StopPress Team
It's the song that counts

It's not unusual to see tears around Christmas, whether it's due to a flying elbow from a competitive shopper at the mall, bad presents that just don't hit the mark or drunken family sparring around the table. And Apple is embracing this potentially tearful time with a heart-string tugger of an ad via TBWA/Media Arts Lab and Park Pictures' Lance Acord that shows a granddaughter sprucing up an old love song with the help of Apple technology as a gift for her grandmother.

Read more

Apple helps Christchurch-based indie film achieve world first

  • Film
  • December 3, 2014
  • Jessy Edwards
Apple helps Christchurch-based indie film achieve world first

When Apple first contacted the producers of 'Sunday', an independent film set in post-earthquake Christchurch, made by a group of New Zealanders and Australians, the producers weren’t surprised. What they’re doing is a world first in film distribution, and an experiment in tackling Internet piracy. As of 7 December, 'Sunday' will be the first independent film to be launched over five different distribution platforms at the same time.

Read more

Samsung takes another swipe at Apple with tablet test

  • Advertising
  • November 27, 2014
  • StopPress Team
Samsung takes another swipe at Apple with tablet test

After Apple announced the launch of the iPhone 6 and 6 Plus, Samsung came out firing (once again) with a comparative print ad that pointed out the next best thing was already here in the form of the Note 4. And its approach to promoting the Galaxy Tab S is similarly comparative.

Read more

In the key of Apple

  • PopPress
  • October 21, 2014
  • StopPress Team
In the key of Apple

One youtuber shows us that iPhones can be used for a lot more than just taking selfies and texting your BFFs.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit