articles tagged 'Adshel'
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Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Don't miss 32 percent of your audience, urges Adshel

  • Advertising
  • May 15, 2017
  • StopPress Team
Don't miss 32 percent of your audience, urges Adshel

There may be less daylight during winter, but that doesn’t mean brands can’t stand out anymore, according to a ‘Shine Brighter with Adshel’ campaign. And to celebrate, it's running a competition asking marketers for their best memes.

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voices

Movings/Shakings: 13 April

  • Movings/Shakings, brought to you by Marsden Inch
  • April 13, 2017
  • StopPress Team
Movings/Shakings: 13 April

Industry happenings at Y&R Wellington, Carat, Spotify, Adshel NZ and MediaWorks.

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How out-of-home advertisers are looking to solve the audience measurement dilemma

  • Advertising
  • November 28, 2016
  • Erin McKenzie
How out-of-home advertisers are looking to solve the audience measurement dilemma

Marketers across the industry are demanding better quality data in order to measure the campaigns they're running across channels. In the outdoor industry, however, high quality audience stats are hard to come by. And this is a problem that out-of-home media owners across the industry are trying to solve. We look at some of the recent innovations to hit the market.

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Movings / Shakings: 22 July

  • Movings/Shakings, brought to you by Marsden Inch
  • July 22, 2016
  • StopPress Team
Movings / Shakings: 22 July

Industry happenings at Omnicom Media Group, Adshel, QMS Media New Zealand, Federated Farmers and Pead PR.

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Tech Watch: Adshel CEO Rob Atkinson looks into the future of out-of-home advertising

  • Didge
  • April 27, 2016
  • Erin McKenzie
Tech Watch: Adshel CEO Rob Atkinson looks into the future of out-of-home advertising

There’s a lot going on in the world of media. Each week new updates see platforms change and communication habits follow suit. So how can marketers keep up? In a new series we talk to people in the industry about what the updates mean to marketers. This week we look into the crystal ball of out-of-home advertising to see what lies in store for the digital sites.

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Movings/Shakings: 12 February

  • Movings/Shakings, brought to you by Marsden Inch
  • February 12, 2016
Movings/Shakings: 12 February

Industry happenings at Frucor, Flight Centre, Fairfax Media, Adshel, Bauer, Fresh Focus, Brandstand, Sizmek and Rubicon Project.

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Movings/Shakings: 22 January

  • Movings/Shakings, brought to you by Marsden Inch
  • January 22, 2016
  • StopPress Team
Movings/Shakings: 22 January

Industry happenings at DDB, Pandora, Adshel, Spur, Anthem, IBM, VW, Weta and Jetmax.

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The screen guild: how the big outdoor players are hitching their wagons to the digital gravy train

  • Media
  • November 18, 2015
  • Ben Fahy
The screen guild: how the big outdoor players are hitching their wagons to the digital gravy train
iSite's The Victoria

The outdoor industry is in the middle of a golden run in New Zealand, with 11 consecutive quarters of growth and a compound annual growth rate of ten percent since Jan 2013 making it second only to online as the fastest growing media channel. Digital screens are driving most of that growth. And things are changing rapidly as all the big players invest heavily to try and get a piece of the pie, so here’s a rundown on what they’re all up to.

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