As Mashable wrote last year, all start-up videos seem to look the same (including Xero's, which appeared on its list of cliched techniques twice). So they're ripe for taking the mickey out of. And Canada's Invoke Media has done that with a pitch video for an amazing new start-up called Carrot.
As it says on the pun-filled site: "Carrot is designed with you in mind. It's a seamless experience, meticulously crafted, from beginning to end. It's not just a vegetable, it's what a vegetable should be."
And not only is it highly functional, it will also make you more attractive.