What men really think

  • PopPress
  • October 27, 2015
  • StopPress Team
What men really think

If a new campaign from Durex is anything to go by, then men and women don't really view sex all that differently. When separated into two gender groups, the responses from both men and women on whether they would engage in a one-night stand were almost unanimously affirmative. And when the topic of condom use popped up, both parties admitted it can be a bit of mood killer to pull out the square wrapper.

However, although the men and women provided very similar answers to most questions, the one area on which they differed was when asked for their thoughts on a woman insisting that a man wear a condom. While, the women said that they felt it might be a turn off for the guy, all the guys said that it showed a sign of confidence and that the women was strong enough to stand up for herself.  

This isn't the first time Durex has assembled people to talk about their sex lives. For its #connect campaign released earlier, Durex presented the off button as a technological tool that could help to save a couple's sex life. 

 

Previously, Durex also released its 'Fundawear' campaign, which enabled couples to virtually touch each other with the help of some special underwear. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Cloudy with a chance of a tequila

  • PopPress
  • March 27, 2017
  • StopPress Team
Cloudy with a chance of a tequila

As Germany fights off the last of its dreary winter season, Mexico is looking to spice up those spontaneous bouts of rain with a storm cloud full of its national delight.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit