Suckling on the teat of knowledge

  • PopPress
  • June 16, 2015
Suckling on the teat of knowledge

Big data is a massively over-used term and, for many, too abstract to be useful. But "customer engagement provider" Thunderhead, which is set to launch in this part of the world soon, decided to create a very literal version of the term for its brand ad and, unlike any other research company ever, it's embraced man-on-man breastfeeding to attract chief marketing officers. 

Whether anyone would actually be impressed at a car sales person that knew intimate details is up for debate. But what isn't is that this mad two-minute piece of branded content is about as far as you can get rom the animated videos on its website.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit