Man vs. bird

  • PopPress
  • June 10, 2013
  • StopPress Team
Man vs. bird

One of the joys of this business is that companies are often willing to spend untold sums in an effort to bring often-ridiculous ideas to life. Red Bull has made an art form of it over the years and, with its increased focus on media, it's creating some remarkable things, likes its recent project filming the fastest bird in the world, the peregrine falcon, hunting down one of the best downhill mountain bikers in the world, Gee Atherton. 

Filmed over two days by 12 people in Wales, this rules. 

And here's a behind-the-scenes. 

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