In order to make the French public more aware of KFC’s founder Colonel Sanders, the newest ad by Paris agency Sid Lee Paris features the man himself.
In response to a young man who says to a friend he’s eating “just chicken”, Colonel Sanders humourously explains, with a very American accent, why KFC isn’t an ordinary bucket of fried chicken by embarking on a journey from Kentucky to the Gallic country.
Billed as ‘the legend, the man, the chicken’, the ad is not afraid to poke fun at itself while explaining the KFC journey.