The Irish Piggy Sue

  • PopPress
  • October 16, 2015
The Irish Piggy Sue

When Vodafone launched the Piggy Sue campaign earlier this year, the response from the public was generally good, with Kiwi viewers enjoying the story of the lost pig and her adventure with the big-hearted courier driver. And it seems this story also pulled at the heartstrings of a few people in the international market, because Vodafone Ireland has just released its own scene-by-scene remake of the Piggy-Sue campaign.

But instead of featuring Keith and rural New Zealand, Irish spot features a driver named Donal cruising along the stunning Irish hills. 

Similarly to the local version, the Irish Piggy Sue has also won a few fans, with social media commenters gushing about the campaign so far. 

Piggy Sue | Vodafone 4G

Meet Sue, and let her melt your heart.

Posted by Vodafone Ireland on Sunday, 4 October 2015

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IBM Watson, the new voice of art?

  • PopPress
  • April 24, 2017
  • StopPress Team
IBM Watson, the new voice of art?

With more than 70 percent of Brazilians reported to have never stepped foot inside a museum, 'The Voice of Art', powered by IBM Watson, is making gallery visits a far more interactive pursuit.

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