Interislander's grievous grammatical errors

  • PopPress
  • May 19, 2014
  • StopPress Team
Interislander's grievous grammatical errors

Interislander has been having a pretty rough time of it recently, with the Awatere losing a propeller in the Cook Strait, its replacement the Stena Alegra battling with a few issues of its own and Winston Peters making accusations about KiwiRail's top brass covering up serious incidents. And it's also struggling with its advertising. 

A concerned citizen sent us an ad from last weekend's Sunday Star Times that featured not one, but two apostrophe crimes in the space of seven words. And while the line "civilised society is threatened here" might be pushing it, it is pretty shoddy (it's thought the ad was made internally and not by its agency Y&R). 

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