Phantom Billstickers is taking poetry to the streets to celebrate the late Kiwi poet James K. Baxter's 90th birthday.
Baxter died of a heart attack in 1972 at the age of 46 but Phantom is making sure his legacy lives on by printing five of his poems and placing them in 1,000 frames across New Zealand.
The poems include: ‘A Pair of Sandals’, ‘Tomcat’, ‘Ferry from Lyttelton’, ‘The Fear of Change’ and ‘To Any Young Man Who Hears My Words In A Lecture Room’.
General manager Jamey Holloway says the company is passionate about celebrating New Zealand creativity in both commercial and non-commercial forms.
“We believe the street is a place where anyone can find inspiration. Celebrating the poetry of James K. Baxter is just one way we can show this. Plus, we really love his works. He had serious chops."
Baxter's birthday is 29 June.