The Year in Review: Nigel Douglas

  • Digital
  • January 16, 2012
  • StopPress Team
The Year in Review: Nigel Douglas

Mediacom won a few big awards last year, including B&T's overall agency of the year title and the Media Agency Network of the Year award for the third consecutive year at the M&M International Awards. In New Zealand it was behind KFC's Double Down launch as well as the placement of media for the Z launch, and to top it all off, it also took the Revlon account off DraftFCB. Managing director Nigel Douglas pours his heart out. 

1) Favourite campaign that isn’t yours: Steinlager believe. Nice hijack and through-the-line genius.

2) Favourite campaign that is yours: KFC Krushers. Again, good through-the-line campaign that leverages the brand, including social with the character we created, Tre Krusher, who's currently boasting thousands of fans. Youtube Video

3) Least favourite campaign: Youtube Video Subway. You suck.

4) Best brand: Apple, Google, the new breed of techs. They rule.

5) Best stoush: Dunno, who cares?

6) Heroes: Richie McCaw

7) Villains: Sean Fitzpatrick. What a soul seller.

8) Most memorable marketing moment: The death of Steve Jobs.

 

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NZ On Air announces first round of NZ Media Fund decisions

  • Media
  • July 25, 2017
  • Erin McKenzie
NZ On Air announces first round of NZ Media Fund decisions

The first round of funding for NZ On Air's NZ Media Fund is complete, with the announcement of the successful factual and scripted programmes that will be broadcast across a number of platforms. Plus: media companies share their thoughts on the model.

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