This week from the Consumer Counsel:
- Shopper Marketing 3.0: what works in-store.
- What percentage of shoppers enter stores without a detailed list?
- Is brand more important than price?
Thar she blows. ConsumerCounsel-Shopper-Marketing-9Nov09
Following news that two high-profile creatives left adland for Google, we ask whether other agencies should be reinforcing the fortress to keep their talent safe ...