Getting inside the shopper's mind

  • Marketing
  • November 9, 2009
  • Media Counsel
Getting inside the shopper's mind

This week from the Consumer Counsel:


  • Shopper Marketing 3.0: what works in-store.



  • What percentage of shoppers enter stores without a detailed list?

  • Is brand more important than price?


Thar she blows. ConsumerCounsel-Shopper-Marketing-9Nov09

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Radio stations to merge in MediaWorks restructure

  • Radio
  • November 15, 2018
  • Radio New Zealand
Radio stations to merge in MediaWorks restructure

A major restructure is underway at broadcaster Mediaworks, with its two biggest radio stations set to merge.

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