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Danone’s six step process

This week in the Consumer Counsel:

  • Global food giant Danone thinks the “world at large has gone, and is still going through, a profound transformational phase which will have a long-lasting impact on society and on consumer behaviour.” And there are six converging trends it believes businesses need to pay attention to.

Get it down ya’. Consumer-counsel-Consumer-Behaviour-23-Nov-09

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