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Well spin my fidget, my Pokemon's gone

  • Regular Voices
  • June 21, 2017
  • Michael Goldthorpe
Well spin my fidget, my Pokemon's gone

What colour is your Fidget Spinner? Can you stack and spin? Have you stepped up from standard to stainless steel? These are the big questions buzzing around primary school playgrounds right now. But what’s it all about? What is a Fidget Spinner? Why is it relevant in a marketing blog? And have we just forgotten about Pokèmon Go?

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The wisdom of taxi drivers

  • Regular voices
  • June 16, 2017
  • Damon Stapleton
The wisdom of taxi drivers

What makes a conversation memorable? Damon Stapleton believes the answer might lie in the words of a few taxi drivers he's encountered over the last 20 years.

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topics
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...

If you give a shit, show it

  • Regular Voices
  • June 12, 2017
  • Angela Barnett
If you give a shit, show it

Rather than being afraid of sparking controversy, brands should stand up for the causes that matter, says Angela Barnett. Even if this means taking the odd jab on the social media chin.

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voices

Judging Caples: the good, the bad and the indifferent

  • Opinion
  • May 29, 2017
  • Susan Young
Judging Caples: the good, the bad and the indifferent

Chemistry Interaction's Susan Young recounts her experience judging the 2017 Caples Awards, and says that while the direct and digital space is more challenging than ever to work in, great ideas are still possible, even in an environment as fast-moving and cramped as New York.

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Getting serious about data privacy

  • Regular Voices
  • May 24, 2017
  • Nelson Siva
Getting serious about data privacy

Solution Dynamics CEO Nelson Siva takes a look at the European Union’s new General Data Protection Regulation and what it could mean for marketers.

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Anarchy in the New Zealand media landscape

  • Opinion
  • May 3, 2017
  • Ben Goodale
Anarchy in the New Zealand media landscape

Amidst the sea of change sweeping over the media industry, the Commerce Commission has the temerity to stand like King Canute – doing its best to thwart the waves of progress by saying ‘no’ to mergers like this one, writes JustOne's Ben Goodale.

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