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Year in Review: Bryan Crawford, FCB

Year in Review: Bryan Crawford, FCB

In keeping with an ongoing tradition, a few industry players gave us their take on the year for our annual opinion harvest. Here's what Bryan Crawford, chairman and group chief executive of FCB New Zealand and Australia and vice chair of FCB's global network, thought about 2014.

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Year in Review: Justin Mowday, DDB

Year in Review: Justin Mowday, DDB

In keeping with an ongoing tradition, a few industry players gave us their take on the year for our annual opinion harvest. Here's what Justin Mowday, chief executive of DDB NZ, thought about 2014.

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Year in Review: Steve Kane, Y&R

Year in Review: Steve Kane, Y&R

In keeping with an ongoing tradition, a few industry players gave us their take on the year for our annual opinion harvest. Here's what Steve Kane, managing director of Y&R NZ, thought about 2014.

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TVNZ - NZ Marketing Awards 2014

The TVNZ NZ Marketing Awards recognise the many ways marketers shape successful businesses across communication, design, product development, service experience and internal culture. Now in their 23rd year, the awards celebrate those who not only deliver on business strategy but also lead business forward in new and innovative ways. Here are the winners.

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Year in Review: Nick Garrett, Colenso BBDO

Year in Review: Nick Garrett, Colenso BBDO

In keeping with an ongoing tradition, a few industry players gave us their take on the year for our annual opinion harvest. Here's what Nick Garrett, managing director of Colenso BBDO, thought about 2014.

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The last post: blips vs. curves

The last post: blips vs. curves

If you believe the headlines, humanity is going to hell in a handcart. Over-population, climate change, ISIS, Ebola, race riots … the list goes on. But for all the negativity seen in the news, the data tends to tell a different story over the long term. This also applies to marketing. And, as the annual period of reflection arrives and StopPress heads off on holiday, that's worth remembering.

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Ad/Vice - Peter Cullinane

Ad/Vice - Peter Cullinane

Ex-Saatchi & Saatchi Worldwide chief operating officer, STW director, Assignment Group co-founder, NZME board member and dairy don Peter Cullinane offers up some hard-earned pearls of advertising wisdom on sponsorship, insights and claiming credit.

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Taming the 'first screen': Tom Eslinger on making mobile magic

Taming the 'first screen': Tom Eslinger on making mobile magic

Tom Eslinger, Saatchi & Saatchi’s global head of digital and social returned to the New Zealand stage last week (albeit virtually) at Ad:Tech’s inaugural Auckland conference. And, beaming in over Skype from his hotel room in Singapore, he shared a concentrated dose of the secrets to mobile marketing contained in his book Mobile Magic, which was released earlier this year.

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The romance and unhappiness of advertising

The romance and unhappiness of advertising

Damon Stapleton notes that unhappiness levels in the industry seem higher than usual, and he thinks this might have something to do with the lack of courage among agencies these days. So where did that courage go, and how can it be brought back?

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Weldon's view of the world from Flower St

Weldon's view of the world from Flower St

MediaWorks’ new chief executive Mark Weldon took to the stage last night to show off the company’s new and returning content for 2015. Here’s what he said about the power of local, the future of TV and the effectiveness of multi-media.

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