Yahoo! helps shoppers find better prices

  • Advertising
  • November 30, 2011
  • Cath Winks
Yahoo! helps shoppers find better prices

Yahoo! NZ and PriceMe are combining forces this Christmas to launch a new comparison shopping service. The co-branded Yahoo! PriceMe site goes live on December 1 and can be accessed at deals.yahoo.co.nz or via Yahoo! NZ.

The partnership brings together Yahoo! NZ’s multimillion audience with PriceMe's comprehensive range of products and reviews in the hopes of pushing retail sales in a tight market in the pre-Christmas rush.

It will enable them to offer exclusive deals and product offerings, Yahoo! NZ general manager Laura Maxwell-Hansen said.

“Research shows 55 percent of online shoppers are influenced by comparison shopping sites, of which PriceMe is by far the best in NZ,” she said.

“By integrating PriceMe with reviews and relevant product placement on Yahoo! NZ, we will become one of the most exciting online shopping destinations in New Zealand.”

She said the company was committed to making the site the ‘go-to site’ for deals and comparison shopping.

PriceMe director Chris Palmer said Kiwi retailers welcomed the move as it would help them increase sales and their online profile.

"Yahoo! NZ, which is the country’s largest digital media company, receives more than six million unique visitors per month. This means retailers of the thousands of products featured on PriceMe will now have direct access to this large and product-savvy audience. It’s a great win win for consumers and retailers,” he says.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

news

The Hot List: vote for the best thinkers, brands and shows in New Zealand media

For our next issue of NZ Marketing magazine, we’re getting in on the listicle action by selecting the best of the bunch in the media ...

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit