Absolut vodka seem to quite like creative types (as can be seen in their latest campaign). The hard liquor purveyors enlisted the help of a few 'creative visionaries' a while back and got them to produce a film or two about what life would be like in their Absolut worlds. Zach Galifanakis, the weird guy from The Hangover and host of awkward chat show Between Two Ferns (here's a new chortler with Ben Stiller), was given carte blanche to make a few vodka movies with his two friends, Tim and Eric. And these are the frightening results.
After being the first New Zealand agency to make it onto a shortlist yesterday, Colenso BBDO's chance of picking up a Lion is increasing with six mentions in shortlists overnight alongside FCB, DDB and Saatchi & Saatchi.