TVCs of the week: 9 September

  • TVC of the Week
  • September 9, 2014
  • StopPress Team
TVCs of the week: 9 September

Who it's for: Hallenstein Brothers by Lachlan McPherson & Friends, Joel Kefali, Nik Beachman (Thick as Thieves)

Why we like it: Hallenstein Brothers dresses Carey Hart in a suit and unleashes him on the Bonneville Salt Flats in Utah in a beautifully shot ad that takes full advantage of the arid landscape and the incongruous placement of formal attire. It's the type of spot that makes you want to buy a suit, and perhaps a motorcycle as well.    

Who it's for: ASB by Saatchi & Saatchi NZ and Goodoil

Why we like it: in its first major campaign since Brian Blessed picked up plaudits for all the wrong reasons, ASB has launched a new spot that features a pair of parents in fancy dress bickering about how much to pay the babysitter. The conversation oscillates between the absurd and the practical, offering a few laughs along the way, while simultaneously illustrating the utility of ASB's online offering. And thankfully for all those involved, there are no awkward instances of a hirsute gentleman entering the home of an unsuspecting Kiwi couple to offer them a ginger nut.              

Who it's for: Noel Leeming by FCB and Finch 

Why we like it: Noel Leeming takes a fresh approach to retail advertising with a trio of spots that reposition its brand, while simultaneously imploring viewers to purchase a ‘mummy daddy time-maker’, ‘55-inch family glue’ or ‘the blender of destinies’. The combination of punchy writing by FCB with the flawless delivery by actor Gareth Reeves ensure that each irreverent spot keeps the attention of the viewer throughout.          

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Auckland Transport takes a hard look at the road toll with its latest road safety campaign

  • Advertising
  • November 21, 2018
  • StopPress Team
Auckland Transport takes a hard look at the road toll with its latest road safety campaign

Auckland Transport has teamed up with Ogilvy to release '64', a road safety awareness campaign that draws attention to the significant increase in Auckland's road toll in recent years.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit