TVCs of the Week: 5 August

  • TVC of the Week
  • August 5, 2014
  • StopPress Team
TVCs of the Week: 5 August

Who's it for: V by Colenso BBDO

Why we like it: A nice example of the power of pressurised creativity—and of using paid media as an invitation to get fans involved in a brand's advertising. 

Who's it for: Air New Zealand by Diaries Downunder

Why we like it: Not quite as classy as the last alpine effort, but it's still a good—and slightly surprising—mash-up of ski and apres-ski. 

Who's it for: Caltex by Leo Burnett Sydney and The Sweet Shop

Why we like it: For better or worse, oil keeps the world running. And Kiwi director Noah Marshall shows that in an Australian context. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

TVNZ-NZ Marketing Awards 2018 best utilities/communications: Genesis shines bright
news

TVNZ-NZ Marketing Awards 2018 best utilities/communications: Genesis shines bright

It’s difficult for a company to stand out in a crowded marketplace, and not let itself deteriorate among the pressure of its competitors. While Genesis was beginning to age, it decided to breathe new life and purpose into its brand with incredible results.

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2018 ICG Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit