TVCs of the Week: 4 March

  • TVC of the Week
  • March 4, 2014
  • Ben Fahy
TVCs of the Week: 4 March

Who's it for: Kiwibank by Assignment Group and National Park

Why we like it: Taking a whimsical, musical approach to promote a fairly serious subject certainly worked for Dumb Ways to Die. And while the song's not quite as catchy as the one penned for Metro Trains, it's similarly well-crafted and would have to take the prize for the best bread-based advertising we've ever seen. 

Who's it for: Tui by Saatchi & Saatchi and 8com

Why we like it: Tui has been on a bit of a roll recently, with a big viral hit for its Beer Plumber stunt and the hugely successful Catch a Million campaign. And it's keeping the Beer Plumber alive with a simple spot that shows how such a system would inspire positive neighbourly relations. 

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2018 RAE Awards celebrate effectiveness of research, data and insights at the Hilton

2018 RAE Awards celebrate effectiveness of research, data and insights at the Hilton

Celebrating research effectiveness, the research industry came out en masse for its 2018 RAE Awards with a glamorous evening at The Hilton on 17 August. This year’s RAE Awards attracted 50 entries across nine categories.

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