Who's it for: NZTA by Clemenger BBDO and Taika Waititi
Why we like it: It's not just us who likes it, everyone seems to, with the ad already featuring on a number of blogs like Copyranter and Adfreak and getting spread liberally via social media. And rightly so. Amazing performances (one of the boys, Julian Dennison, also put in a great performance in Mark & Louis' Shopping), a great script, plenty of charm and humour being used effectively to disarm the weed-loving target audience and show them their behaviour is irresponsible.
Who's it for: NZ Army by Saatchi & Saatchi and Assembly
Why we like it: The 'it's a calling, not a job' angle is pretty common in military recruitment campaigns, but this one shows the variety of the job well through some more visual goodness from Assembly.
With the digital revolution upon us changing the way we work, live and play, the employment outlook for digital professionals is bright. The 2017 Digital Remuneration Report breaks down the incomes of different roles within the industry in Aotearoa, as well as how we fare against our Australian counterparts.