TVC of the Week: 10 July

  • TVC
  • July 10, 2012
  • Ben Fahy
TVC of the Week: 10 July

Who's it for: Z by Assignment Group and Exposure

Why we like it: Surely the best child stars since Mitre 10's 'sandpit'. It had me at the eyebrow raise. And as well as the cute factor, it also does a good job of explaining Z's main point of difference.

Who's it for: Civil Defence by Clemenger BBDO and Robber's Dog

Why we like it: While Z went for the scripted approach, this spot for Get Thru decided to let the impromptu gems flow freely. And 'earthquakes cause salamis' would have to be up there for line of the year.

Who's it for: Pak 'N' Save by DraftFCB

Why we like it: Like George Clooney, leather jackets and vintage carpet, Stickman just seems to get better with age.

Who's it for: MasterCard by McCann Sydney and Robber's Dog

Why we like it: After a glut of rugby ads last year, it's quite nice to see a few of our favourite All Blacks back on screen spruiking sponsors' products, especially when they're being violated by the world's most annoying fan. Who's it for: Australia's Libraries by The Sweet Shop. 

Why we like it: The ad is only running in Australia, but Circuitt is a Kiwi lad, and this beautiful animated spot does a good job of showing the child-occupying joys that can be found within the country's often overlooked public libraries. Actor and author William McInnes, patron of the National Year of Reading, voiced the film.

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Lost and found: ASB trumpets its alternative to card cancellation woes

  • Advertising
  • August 4, 2015
  • StopPress Team
Lost and found: ASB trumpets its alternative to card cancellation woes

In most instances, losing an item is little more than a frustration, but it can be quite a major problem when the said item is a credit card. Usually, the relisation that a credit card is missing is followed by about 20 minutes of manic searching, 30 minutes of concern about where you were pick-pocketed and then the painful recognition that you'll have to cancel the card for security's sake. Then, once the card is cancelled, nothing is quite as annoying as finding the now useless piece of plastic lying in your wardrobe. And given that its app helps users avoid the panic, ASB has released a new spot that takes a quirky look at a more relaxed search for a lost card.

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