To leverage its sponsorship of the Radio category at this year's Axis awards, the Radio Bureau ran a very impressive promotion to choose the decade's best radio ad and gave away some top notch booty to the voters/winners on awards night, including a couple of round the world airfares. Now it has released its 'unofficial' Axis awards video, which, in a rare bacon-free performance, is hosted by 'that guy' Leigh Hart, whose typically awkward interviewing style and complete lack of shame makes for a fairly entertaining spiritual journey through the exciting world of advertising—and advertising stereotypes.
Of course, the official Axis awards video will be screening on TVNZ Ondemand in the near future.
The leaves are turning and time is running out to show your thinking at the TVNZ-NZ Marketing Awards – entries close Friday 2 June at 5pm. Enter now to showcase your skills in one of the new categories.