A touching campaign: Playable Posters in the wild

  • Advertising
  • May 14, 2014
  • StopPress Team
A touching campaign: Playable Posters in the wild

Humans can't seem to resist pushing buttons. And Beck's and Shine's Playable Posters, created as part of the brand's sponsorship of NZ Music Month, tapped into that with a great example of old and new coming together to create some interactivity in the real world. And it's just released a clip showing some of the reactions and remixes. 

Beck's commissioned ten Kiwi artists to create tracks to feature on the posters and it's offering 10,000 free downloads from The Phoenix Foundation, Lawrence Arabia, Doprah, Little Bark, Two Wolves, Super Villains (RMC), Janine and the Mixtape, Ash Graham, ghost wave, and Third3ye. 

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Queenstown set to celebrate the best of advertising

  • Event
  • July 20, 2018
  • StopPress Team
Queenstown set to celebrate the best of advertising

Queenstown Rotary Club hopes to change the perception that advertising means annoying sales pitchy commercials at the Australasian premiere of Night of the AdEaters.

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