Top 10 trends in branding

  • Marketing
  • October 26, 2009
  • Frances Chan
Top 10 trends in branding

trends 1San Francisco’s Salt has analysed the key trends that businesses must understand to build brands in these testing economic climes.

Of course, social media is in there, as well as the importance of trademarking, mobile marketing and ethical consumerism.

It’s sober, essential reading. Visit

Salt's Top 10 Branding Trends:

  1. Branding in a recession

  2. Befriending a brand

  3. Naming by numbers

  4. The best defense is a strong offense

  5. Inspired in America

  6. We know where you are

  7. Intelligent design

  8. Be careful what you ask for

  9. Show them you care

  10. The perfect match

trends 2

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Vice and Sky call on Kiwis to leave a voicemail

  • Advertising
  • October 21, 2016
  • StopPress Team
Vice and Sky call on Kiwis to leave a voicemail

Global youth media company Vice is set to expand its sub-brand Viceland in the local market in partnership with Sky. And in an effort to engage with audiences, it's inviting Kiwis to call in and say anything that pops into their minds.

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