Six of the best Kiwi marcomms brains have been chosen to choose the world’s best campaigns at the 2012 Cannes Lions Festival of Creativity, with SparkPHD’s chief executive Louise Bond on the Media jury, M&C Saatchi’s executive creative director Dave King on the Direct jury, Y&R executive creative director Josh Moore on the Cyber jury, DraftFCB’s creative director Tony Clewett on the Radio jury, Mango Communications’ managing director Claudia Macdonald on the PR jury and Colenso BBDO’s creative chairman Nick Worthington the jury president of the Promo & Activation jury.
“The breadth of the representation of New Zealand’s brightest and best creative communicators on the 2012 juries is a testament to the strength of the New Zealand creative communications industry,” says Fairfax Media’s group sales and marketing manager Sandra King (Fairfax is the official New Zealand representative). “We have representation on six of the fifteen juries at the festival. In past years New Zealand campaigns have been richly rewarded and I look forward to this year’s Festival where I’m sure our industry will again receive the accolades it deserves.”
Entries are now open and deadlines for all categories, including the new branded content prize, is 9 March 2012, except for Film Craft which is 11 March. Entry forms can be completed online at www.canneslions.com.
The first batch of speakers has also been announced, with a mish-mash of Sir John Hegarty, Ronaldo, Smoke Robinson, Dan Wieden, Sir Martin Sorrell and Lord Seb Coe.
