Ah, the Superbowl, where the advertising inbetween the numerous stoppages is usually more captivating than the game itself (just seven minutes of actual movement in the average three-ish hour game, apparently). It's where big-time US advertisers still go to show-off and find millions of mainly male eyeballs. And, thankfully, the New York Times was nice enough to collect all of the rather expensive ads that were featured and pen some live blogommentary on such topics as men with no pants, controversial gay men who like Megan Fox, ironic Google searching, beer, abortion and male beauty products.
Marketing, advertising & media intelligence
With this week marking both the International Week of the Deaf as well as the home stretch of the election, TVNZ will be giving New Zealand’s deaf community access to both a signed version and live captioning of the final 1 News debate between Bill English and Jacinda Ardern.