Usual Kiwi suspects up for Spikes as shortlists announced

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  • September 17, 2013
  • StopPress Team
Usual Kiwi suspects up for Spikes as shortlists announced

The company credit cards are out in force this week for Spikes Asia and most of the shortlists have been announced, with, unsurprisingly, many of the campaigns that featured at Cannes also featuring in Singapore. 

4,832 pieces of work from around the region were submitted and with the shortlists for four categories still to be announced, Colenso BBDO leads the Kiwi agencies with a total of 17 finalists, while DDB has 14, DraftFCB has 11, TBWA\ has six, Clemenger BBDO has four, Contagion and Open have two and Spark PHD has one. 

OMD has two shared finalists, while Starcom and Marmalade Audio have one each. 

Branded Content and Entertainment: 

THE V MOTION PROJECT
FRUCOR BEVERAGES / V ENERGY DRINK COLENSO BBDO Auckland 

TRIAL BY TIMELINE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL COLENSO BBDO Auckland

SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT DDB GROUP NEW ZEALAND Auckland 

DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION DRAFTFCB NEW ZEALAND Auckland 

Design:

MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND WHYBIN\TBWA AUCKLAND

BEYOND THE WALL
FRUCOR BEVERAGES / MOUNTAIN DEW COLENSO BBDO Auckland 

TRIAL BY TIMELINE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL COLENSO BBDO Auckland 

THE V MOTION PROJECT
FRUCOR BEVERAGES / V ENERGY DRINK COLENSO BBDO Auckland

Digital:

BEYOND THE WALL
FRUCOR BEVERAGES / MOUNTAIN DEW COLENSO BBDO Auckland

V ROBBERS
FRUCOR BEVERAGES LTD / V ENERGY DRINK COLENSO BBDO Auckland

TRIAL BY TIMELINE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL COLENSO BBDO Auckland x 2

FLASH
NEW ZEALAND TRANSPORT AGENCY / YOUTH SPEED CLEMENGER BBDO Wellington x 2

INSTANT NEWS SATIRE
SAMSUNG / SAMSUNG GALAXY NOTE II COLENSO BBDO Auckland

DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION DRAFTFCB NEW ZEALAND Auckland 

THE V MOTION PROJECT
FRUCOR BEVERAGES / V ENERGY DRINK COLENSO BBDO Auckland 

SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT DDB GROUP NEW ZEALAND Auckland 

Direct: 

CALL GIRL
PRIME TELEVISION / TELEVISION PROGRAMME DRAFTFCB NEW ZEALAND Auckland 

MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND WHYBIN\TBWA AUCKLAND x 2

INSTANT NEWS SATIRE
SAMSUNG / SAMSUNG GALAXY NOTE II COLENSO BBDO Auckland

DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION DRAFTFCB NEW ZEALAND Auckland

SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT DDB GROUP NEW ZEALAND Auckland

DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland x 2

Film: 

DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland and THICK AS THIEVES Auckland

Media: 

TURNING AUCKLAND INTO AN EXPERIENTIAL AD
UNITEC / EDUCATION OPEN COMMUNICATIONS Auckland x 2

MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND WHYBIN\TBWA AUCKLAND

THE V MOTION PROJECT
FRUCOR BEVERAGES / V ENERGY DRINK COLENSO BBDO Auckland

COFFEE CART
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland, NEW ZEALAND and OMD Auckland 

WHAT DOES BEETLEING EVEN MEME?
VOLKSWAGEN / VW BEETLE SPARK PHD Auckland

FLASH DRIVING GAME
NEW ZEALAND TRANSPORT AGENCY / ROAD SAFETY CLEMENGER BBDO Wellington and OMD Wellington

TRIAL BY TIMELINE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL COLENSO BBDO Auckland

THE SMART PHONE LINE
SAMSUNG NEW ZEALAND / GALAXY S4 COLENSO BBDO Auckland, NEW ZEALAND and STARCOM Auckland 

Mobile:

SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT DDB GROUP NEW ZEALAND Auckland x 2

Outdoor: 

DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION DRAFTFCB NEW ZEALAND Auckland

COFFEE CART
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland

THE SMART PHONE LINE
SAMSUNG NEW ZEALAND / GALAXY S4 COLENSO BBDO Auckland 

PR:

DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland 

THE SMART PHONE LINE
SAMSUNG NEW ZEALAND / GALAXY S4 COLENSO BBDO Auckland 

DRIVING DOGS
MINI / SPCA NEW ZEALAND / DOG ADOPTION DRAFTFCB NEW ZEALAND Auckland x 3

COFFEE CART
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland 

Promo and Activation:

COFFEE CART
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland 

MIDDLE-EARTH PASSPORT STAMP
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND WHYBIN\TBWA AUCKLAND 

WEED WEAPON
KIWICARE / HOUSEHOLD GOODS CONTAGION Auckland x 2

BEETLEING
VOLKSWAGEN NEW ZEALAND / VW BEETLE DDB GROUP NEW ZEALAND Auckland 

CALL GIRL
PRIME TELEVISION / TELEVISION PROGRAMME DRAFTFCB NEW ZEALAND Auckland

SECRET FISHING SPOTS
HUTCHWILCO / SAFETY EQUIPMENT DDB GROUP NEW ZEALAND Auckland

100% MIDDLE-EARTH, 100% PURE NEW ZEALAND
TOURISM NEW ZEALAND / 100% MIDDLE-EARTH, 100% PURE NEW ZEALAND WHYBIN\TBWA AUCKLAND 

DEMAND EQUAL PAY
YWCA AUCKLAND / CHARITY DDB GROUP NEW ZEALAND Auckland 

Radio:

CALL GIRL
PRIME TELEVISION / TELEVISION PROGRAMME DRAFTFCB NEW ZEALAND Auckland x 2

RADIO LEGENDS
NEW ZEALAND TRANSPORT AGENCY / ANTI-DRINK DRIVING CLEMENGER BBDO Wellington, MARMALADE AUDIO Wellington

And if you've read this far, here's an interview with DraftFCB's Peter Vegas and Matt Williams on whether the traditional creative team is still relevant.  

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