Sovereign picks Tenfold for print and design

  • Advertising
  • August 27, 2013
  • Amanda Sachtleben
Sovereign picks Tenfold for print and design

Insurance provider Sovereign has chosen four-year-old agency Tenfold mostly for print and design work.

Sovereign's general manager of marketing David Drillien wouldn't say who else was in the running for the business, but said it chose Tenfold because it could be a "decent size client" for the agency and because its specialisations fitted with what Sovereign needed.

"We didn't want to be a monster client or a tiny client. We fitted in that middle space. "The second reason is their core business was what we needed them to do. We still do a lot of printed material - their core business was aligned to what we needed them to do."

Sovereign also works with Touchcast, Greenwire and Datacom on digital. Tenfold has worked on Sovereign's web microsites, brochures, direct mail, events and exhibitions, says managing director Brendon Gleeson.

The company has taken on two creatives and an account manager as a result of winning the Sovereign business late last year, Gleeson says.

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit