Southern Cross adds Zoo to its agency roster

  • Advertising
  • March 30, 2015
  • StopPress Team
Southern Cross adds Zoo to its agency roster

Southern Cross Health Society has appointed Zoo Auckland to its agency roster, meaning that the agency will work with the insurer on special projects specifically in the digital space. 

Kelly Addis, the chief executive of Zoo, says that the appointment did not follow on from a pitch and instead came about due to the work the agency has been doing in the health insurance market across the ditch over the last decade. 

Addis recently turned to Auckland to take up the reins at Zoo, after having spent 15 years in Australia, where he founded the The Boiler Room, a Melbourne-based agency that was subsequently sold to Zoo Advertising in 2013. 

"Having Zoo Auckland appointed to Southern Cross Health Society, a NZ blue chip client (by any international advertising agency standard) is a great way to return home," says Addis. 

"I’m very grateful to have gone through a long and thorough due diligence process with Southern Cross. To have come out of that process, which began in July 2014 and to be deemed worthy of the Southern Cross standard is testament to the gravitas of the Zoo ANZ team. I understand that it is because of the work my former Melbourne team and the proven results in the highly competitive Private healthcare market in Australia during the last decade that largely contributed to our appointment in New Zealand."  

Given that the agency has offices across both sides of the ditch, it's well placed to complete projects for the company on both sides of the ditch.

Creatively, Southern Cross has worked with Barnes, Catmur & Friends in recent years, and this partnership remains unchanged by the recent appointment of Zoo to its agency roster. 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

Spark bankrolls music section on The Spinoff

  • Media
  • October 28, 2016
  • StopPress Team
Spark bankrolls music section on The Spinoff

Spark today announced a partnership with online magazine The Spinoff, which will allow for the introduction of a new music section on the website from 1 November. PLUS: a traitor has been appointed to edit it.

Read more
Next page
Results for

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.


Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit