Who's it for: Tui Blond 'Vortex', by Saatchi & Saatchi NZ
Why we like it: The response to the new Tui bottle vortex bottle design has been, it's fair to say, not overwhelmingly supportive. In this TVC the team try to sex up the vortex design in typical Tui style, this time blending science with an underwear-clad pretty woman slip sliding away. If anything, we like it because we think more buildings should be equipped with wrap-around hydro slides.
In a bold display of a commitment to objective journalism and solidarity with an NBR journalist, today has seen a landslide of journalists and media companies withdraw entries from the EY Business Journalism Awards after a badly handled conflict of interest.