If you’ve been losing sleep lately, it probably has something to do with the thought of missing out on attending the event second in glamour and prestige only to the Academy Awards, the TVNZ-NZ Marketing Awards. If you haven’t purchased your tickets yet and fancy your hand at winning one, it’s time to stick your nose out. We want to know, if this year’s trophies were embossed with a scratch and sniff that revealed the smell of marketing, what would that smell be? The best answer wins a ticket to the awards, valued at $245.
Marketing, advertising & media intelligence
Top Top Ice Cream has released a new campaign for its Memphis Meltdown, championing it as "the world's original triple dipped ice cream". However, we're not all that sure it hits the sweet spot of the great candid camera-styled stunt ads.