Ogilvy & Mather New Zealand today confirmed the appointment of Regan Grafton as executive creative director, bringing an end to the creative's stint at FCB.
In addition to spending three years at his current agency, Grafton has previously worked as a creative director at DDB for nine years and also served at Y&R before that.
During his career, Grafton has picked up a slew of awards, including eight gold awards at Cannes and Two Yellow Pencils at D&AD, making him on of the more decorated creatives in the Kiwi industry.
“I'm really excited about the opportunity to join the Ogilvy team and work with some of the best brands in New Zealand,” said Grafton in the the release. “I can see a huge amount of potential to produce some great work and I'm looking forward to being part of taking Ogilvy to the next level.”
Ogilvy managing Director Greg Partington says Grafton will play an integral leadership role at the agency once he takes the reins in mid September.
“Positioning an exceptional executive creative director to spearhead our creative leadership has been a vital component in further fuelling our momentum in the market – our structure and resource is geared for a new era and we are thrilled to have Regan onboard.”
This announcement comes at a good time for Ogilvy, with the agency recently winning new business in the Sealord and Number One Shoes accounts.
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