PR Shop gets busy with the fizzy

  • Marketing
  • April 18, 2011
  • StopPress Team
PR Shop gets busy with the fizzy

Hot on the heels of winning the Nestle Milky Bar Kid Search in New Zealand and Australia, The PR Shop has won the recent CDB Consumer Products pitch to work on the SodaStream brand. 

"White chocolate and SodaStream makes for a happy office," PR Shop's Sally Frewin says.

Clearly Frewin and Renee Bushby's, ahem, bubbly enthusiasm for the brand went down well with the client, as CDB also decided the brief would include the well-known Goldair brand, which started in Christchurch 25 years ago and provides Kiwis with home appliances and accessories ranging from heaters and barbecues through to electric knives and bathroom scales.

CDB is New Zealand’s largest importer of electrical appliances and accessories and it has established an impressive business supplying homebrand appliances for some of the country's largest retailers.


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Horse's Mouth: Sarah Williams, Spark

  • Horse's Mouth
  • August 15, 2018
Horse's Mouth: Sarah Williams, Spark

Spark announced this week it has secured the exclusive rights to the English Premier League for three years, starting in August 2019. We spoke to head of brand, communications and experience Sarah Williams in the wake of Spark securing the rights to the Rugby World Cup 2019 coverage back in April.

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