PR Shop gets busy with the fizzy

  • Marketing
  • April 18, 2011
  • StopPress Team
PR Shop gets busy with the fizzy

Hot on the heels of winning the Nestle Milky Bar Kid Search in New Zealand and Australia, The PR Shop has won the recent CDB Consumer Products pitch to work on the SodaStream brand. 

"White chocolate and SodaStream makes for a happy office," PR Shop's Sally Frewin says.

Clearly Frewin and Renee Bushby's, ahem, bubbly enthusiasm for the brand went down well with the client, as CDB also decided the brief would include the well-known Goldair brand, which started in Christchurch 25 years ago and provides Kiwis with home appliances and accessories ranging from heaters and barbecues through to electric knives and bathroom scales.

CDB is New Zealand’s largest importer of electrical appliances and accessories and it has established an impressive business supplying homebrand appliances for some of the country's largest retailers.

 

This is a community discussion forum. Comment is free but please respect our rules:

  1. Don’t be abusive or use sweary type words
  2. Don’t break the law: libel, slander and defamatory comments are forbidden
  3. Don’t resort to name-calling, mean-spiritedness, or slagging off
  4. Don’t pretend to be someone else.

If we find you doing these things, your comments will be edited without recourse and you may be asked to go away and reconsider your actions.
We respect the right to free speech and anonymous comments. Don’t abuse the privilege.

TVNZ rolls out Survivor with a burst of contemporary style

  • Advertising
  • April 28, 2017
  • Erin McKenzie
TVNZ rolls out Survivor with a burst of contemporary style

With ​​Survivor New Zealand set to hit screens on 7 May, TVNZ has released another round of its campaign with a colourful, energetic video via TVNZ Blacksand, as well as unveiling the contestants. We chat to executive creative director Jens Hertzum about giving the local format a contemporary and fun feel.

Read more
Next page
Results for
Topics
Jobs
About

StopPress provides essential industry news and intelligence, updated daily. And the digital newsletter delivers the latest news to your inbox twice a week — for free!

©2009–2015 Tangible Media. All rights reserved.
Use of this site constitutes acceptance of our Privacy policy.

Advertise

Contact Vernene Medcalf at +64 21 628 200 to advertise in StopPress.

View Media Kit