Toot Group's beer drinking and fundraising initiative for Christchurch may be over, but for one super quick and beer-savvy StopPress reader, the beer drinking is only just beginning. The folks at Toot Group have put up a $100 bar tab to use at the The Golden Dawn—Tavern of Power bar in Auckland for the first reader who can name the mystery beer that flowed from the Christchurch beer taps. Quickly now.
Marketing, advertising & media intelligence
For this, the 102nd anniversary of Anzac Day, the RSA aimed to appeal to an increasingly cashless society while also highlighting the important work it does with modern veterans.